A report published Thursday by the Real Facebook Oversight Board, an independent watchdog group, and the environmental nonprofit Stop Funding Heat, analyzed a dataset of more than 195 Facebook pages and groups. The researchers found around 45,000 posts downplaying or denying the climate crisis, which received a combined total of 818,000 to 1.36 million views.
Misinformation on Facebook, about climate change and other topics, is largely fed by a small number of sources. The study also revealed that 78% of identified ad spend came from just seven pages, all of which were reported a year ago in a previous report. Facebook had already refused to remove these pages.
