Even if the fashion industry, one of the most polluting in the world, still has a long way to go, green initiatives will have been the common thread running through 2020 and 2021 for many luxury players. The sector still has a long way to go before it is awarded the title of sustainable luxury, but more and more players are committed to creating the luxury of tomorrow. One thing is certain: luxury will either be sustainable or it won’t be.
A recently published study by consulting firm Deloitte concludes that Swiss companies are primarily concerned with sustainable development and the fight against global warming in order to preserve their reputations.
