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They let the mèche out of the bag

Nicolas Freudiger

Nicolas is the co-founder and CEO of ID Genève, a new identity in the world of watchmaking, which strives to prove that luxury, watchmaking expertise and sustainability are not mutually exclusive concepts, but can on the contrary give rise to a new vision of watchmaking that meets the challenges of our time, provided we have the courage to question our achievements and explore new avenues, sometimes beyond the boundaries of the industry. His utopia? A world without plastic. His motto? Total transparency with maximum responsibility.

They let the mèche out of the bag

Marie Chassot

It's Marie's turn, the founder of La Mèche, to sell us her wick. In this interview she shares with us some of the vision she wanted to instill in the creation of this ecosystem intended to inform, connect and accompany the actors of change. She also shares her vision of responsibility as an individual and as a company and her vision of a society that would give itself the means to transform itself in depth to create a biocentric, regenerative and equitable world.

Motosacoche-Paul Merz-Electric Bike-Switzerland
In cahoots with

Paul Merz

Paul Merz is at the origin of the rebirth of Motosacoche, a mythical Geneva-based motorcycle brand created at the beginning of the last century. In 2021, the brand will be part of the ecological transition by offering a new sustainable and efficient mobility machine, a reissue of the revolutionary Type-A in an electric version. Paul gives us his vision of sustainable entrepreneurship and entrepreneurship in general, as this is not his first adventure: a very realistic and pragmatic vision, marked by strong values and convictions. 

In cahoots with

Rachel Camara-Michaux

Rachel Camara-Michaux is the co-founder and president of the brand ORBE NOVO, which creates high-end bags and accessories from upcycled textiles. After more than twenty years spent in the marketing departments of international luxury and sports brands, she decided to change her horizon, to give more meaning to her professional life with a more personal project closer to her values and convictions.

Guillaume Taylor-Interview-Sustainable Finance
They let the mèche out of the bag

Guillaume Taylor

Guillaume has been involved in social and environmental finance for many years, and has learned about its principles through his numerous commitments to foundations and NGOs. He sells us la mèche in an interview full of wisdom and authenticity. He shares with us his vision of what a more sustainable and responsible society could be, thanks to a different way of looking at things and at the way we operate.

Gemüse Kebab-Sustainable-Ecoresponsible-Restaurant-Geneva
In cahoots with

Yohann Pellaux & Romain Oeggerli

Yohann and Romain are the founders of Alles Gut! Gemüse Kebab, the first eco-responsible and socially committed kebab in Geneva. For this first episode of our podcast, they share with us their entrepreneurial experience, their successes and challenges, but also their very holistic approach to business sustainability, which includes both environmental and social commitments to which they are very attached.

BEEoMETRY-Hydromel-Bees-Kamran Marwah
In cahoots with

Kamran Marwah

Kamran Marwah has been passionate about mead since he first encountered this ancient beverage in India. He is the founder of a craft mead brewery in Geneva, which he named BEEoMETRY to reflect the mission he gave it. Kamran is in cahoots with us to share his world with you.

Frédéric Choffat-Film-Climate-Activism
In cahoots with

Frédéric Choffat

Frédéric Choffat is a director of fiction and documentary films. For a long time he has been questioning the problems of migration, identity and the world around him. His new feature-length documentary about young climate activists has been in theatres since 16 March, and we met him to talk about what goes on behind the scenes.

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