Production: Cornland Studio
I think it's enthusiasm and I hope I can communicate that a little bit anyway.
I think that the notion of sustainability must be integrated into all our actions. I recently had the opportunity to speak about this notion in education; today we talk about sustainable development as a branch; I believe that sustainable development must be integrated into all the branches.
The biggest challenge, as for many, is to change perceptions, to get people to change their ideas, their vision.
I think that valuing people in all their actions is extremely important. Taking a step back, trying to understand, I think that these are mechanisms which are extremely important if we want to be able to change, to have an impact. This is why I think the governance model is extremely important: To leave room, to leave the possibility for people to express themselves is a very important lever for innovation.
I think resilience is extremely important. In any case, I hope that nature retains its resilience and unfortunately we have to admit that it really needs it at the moment.
I think we have to accept that we have difficulty being completely consistent, unfortunately, we are made up of inconsistencies, of certain oppositions that we have to accept, but that doesn't mean we can't improve them. If we think about the impact of our actions, if we try to improve a little bit every day, we will have made great strides by the end of the year.
We can always do better, I like this notion of each day being a little better than the last. Which I'm not objectively, because again we're full of contradictions, but in any case I think I'm one of the people who pay attention to that and try to get involved in projects to make things happen.
I think it's not easy to work at an individual level. I believe a lot in the impact that we can have through companies because companies have a lever on mentalities that can be important through the contact they have with their employees and that's why, like what the B Corp certification defends, the company can do good and I think it has a real role to play. Finally, a company that suggests a certain number of things to its employees, obviously with a positive impact, will inevitably have a greater lever. A company can reach one, ten or a hundred people, which is obviously much more effective than having to convince a hundred people directly.
I think that it should already meet the three elements I mentioned: being able to question oneself, to put oneself in the place of others and then to want to carry out projects and make things happen. I think that this is what the new world community is all about.
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